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Some 42% of Americans know someone who has used online dating, up from 31% in 2005.
And 29% of Americans now know someone who met a spouse or other long-term partner through online dating, up from just 15% in 2005.
Moving beyond dates, one quarter of online daters (23%) say that they themselves have entered into a marriage or long-term relationship with someone they met through a dating site or app.
That is statistically similar to the 17% of online daters who said that this had happened to them when we first asked this question in 2005.
Compared with when we conducted our first study of dating and relationships in 2005, many more Americans are using online tools to check up on people they used to date, and to flirt with potential (or current) love interests: Young adults are especially likely to flirt online—47% of internet users ages 18-24 have done this before, as have 40% of those ages 25-34.
And while younger adults are also more likely than their elders to look up past flames online, this behavior is still relatively common among older cohorts.
Fully 34% of Americans who are in a committed relationship and have used online dating sites or dating apps in the past say that they met their spouse or partner online, compared with 3% for those who have not used online dating sites.Even today, the vast majority of Americans who are in a marriage, partnership, or other serious relationship say that they met their partner through offline—rather than online—means.At the same time, the proportion of Americans who say that they met their current partner online has doubled in the last eight years.This question was asked of everyone in a marriage or other long-term partnership, including many whose relationships were initiated well before meeting online was an option.Looking only at those committed relationships that started within the last ten years, 11% say that their spouse or partner is someone they met online.
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People in nearly every major demographic group—old and young, men and women, urbanites and rural dwellers—are more likely to know someone who uses online dating (or met a long term partner through online dating) than was the case eight years ago.